More success for opticians: The B.I.G. VISION™ marketing campaign 2024

In 2024, Rodenstock will give you the opportunity to differentiate yourself from the competition and increase customer frequency. Get to know the possibilities of the B.I.G. VISION™ Marketing Campaign 2024 and find out how you can make your business even more succesful.

Stimulating innovation: opti BOX AWARD & opti SUSTAINABILITY AWARD

Innovation is key at any trade show. To provide visitors and exhibitors with innovative experiences, opti offered 2024 the opti BOX AWARD for creative start-ups and the opti SUSTAINABILITY AWARD for outstanding sustainability concepts from opticians and hearing care professionals.

opti 2024

See you again in 2025!

opti 2024 inspired opticians as a major industry event at the start of the year. 390 exhibitors from 28 countries represented the entire optical supply chain. The central meeting place for the optical world received recognition from 21,500 visitors.

opti 2024

Visit us for a free eye check-up!

Experience the future of eye care with us. At our booth in hall C4, booth 131, you can have a personalised eye check-up free of charge. You will discover what an eye check-up can look like in your optician's shop and how it can benefit you and your customers.

opti 2024

Why visit an optician for preventive eye care?

Our eyes are exposed to great strain every day and we are getting significantly older than previous generations. The number of people affected by eye diseases is constantly increasing. In order to detect such diseases at an early stage, ophthalmologists recommend regular check-ups.

opti 2024