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Posts - that's to be discovered on the topic (14)

More success for opticians: The B.I.G. VISION™ marketing campaign 2024

In 2024, Rodenstock will give you the opportunity to differentiate yourself from the competition and increase customer frequency. Get to know the possibilities of the B.I.G. VISION™ Marketing Campaign 2024 and find out how you can make your business even more succesful.

Product-Highlight

CSI modulo ONE — First fully-automated cosmetic inspection

For the first time, a system sees what only experts see: CSI Modulo ONE reliably detects cosmetic defects fully automatically and absolutely dependably, at the highest level.

opti 2024

Expertise

Aalen friends of Optometry e.V. offer Continuing Optometric Education on Sept. 28 & 29, 2024 at the highest level

The annual alumni and continuing optometric education event of the “Aalen Friends of Optometry e.V.” will take place on September 28 and 29, 2024. Guests are also cordially invited. Speakers will include Prof. Bina Patel and Prof. Thom Freddo from the USA.

opti 2024

Novelty

Increase in sales through YouTube Ads

Over 30 million people in Germany regularly watch YouTube videos on their TV screens – capitalize on this potential by launching tailored video campaigns to attract new customers.

opti 2024

Product-Highlight

Content Pool: Posting Templates for Opticians

Publish your pre-designed social media posts within 30 seconds by leveraging the Content Pool. Alternatively, take advantage of the AI assistant to craft personalized and unique posts tailored to your preferences.

opti 2024

Use case

Successful through Regional Online Marketing

Since 2021, Brillen Krille has been running regional online advertising campaigns with axregio. These compelling campaigns led to an increase in sales volume of over 40%.

opti 2024

Novelty

BriX FOCUS: Never lose contact to your best clients again.

Magical attraction, direct customer communication, more profitable regular customers.BriX FOCUS are intelligent stickers (QR code or NFC) - each one is as unique as an iris. Thanks to its uniqueness, each sticker allows you to carry out genuine direct marketing without wastage.

opti 2024

Expertise

Aalen University: Perfect Combination of Primary Eye Care and Vision Therapy in the part-time Master's degree program

Aalen University offers a unique Master degree program that allows full time practitioners and researchers to study on a part-time basis. Graduates acquire in depth knowledge and deeper understanding in Optometry. The knowledge can be applied to everyday practice.

opti 2024

Job Ad

Join our team at Schneider Optoshop!

For us, everything revolves around outstanding 360° service and satisfied customers. We are looking for a dedicated full-time field service technician (m/f/d) to join our dynamic team.

opti 2024

Service-Highlight

Ihre Innungsoptiker - Qualität, die man sieht

With the nationwide ZVA image campaign, we have been taking a new path together since 2022: As opticians in the guild, we proudly show what we can do and address (potential) customers with fresh motifs and snappy messages.

opti 2024

Exhibitors (8)

Zentralverband der Augenoptiker und Optometristen (ZVA)

The Central Association of Opticians and Optometrists (ZVA) represents the interests of the profession in public. The association is the point of contact at national level and supports the opticians' guilds in a wide range of areas.

40210 Düsseldorf, Germany

Schneider Optoshop GmbH & Co. KG

Schneider Optoshop is a renowned family business that has been in existence for two decades. We specialize in diagnostic and workshop equipment for opticians and ophthalmologists. We not only provide you with high-quality products, but also a comprehensive 360° service

86316 Friedberg, Germany

Bridge of Trust DIGITAL

At opti 2024, we present BriX FOCUS: The new and direct dialog marketing without wastage. Simply via spectacle case, spectacle chain, charm or spectacles (NFC/QR): A convincing turn-key solution. Customizable for every pair of glasses and every customer. Without an app and a subscription.

69115 Heidelberg, Germany

Hochschule Aalen Studiengänge B.Sc. Augenoptik/Optometrie und M.Sc. Vision Science and Business (Optometry)

The Aalen Master M.Sc. Vision Science and Business (Optometry) degree program offers: part-time study allowing one to practice/work full time and clinically orientated courses with hands-on practical training in a laboratory setting with practice experienced Professors from the US.

73430 Aalen, Germany

SCHNEIDER GmbH & Co. KG

Founded in 1986 by Gunter Schneider, the family-owned SCHNEIDER GmbH & Co. KG is one of the world’s leading companies for the development and production of machines and solutions for ophthalmics, precision optics and ultra-precision optics.

35112 Fronhausen, Germany

axregio

axregio connect is the leading online marketing platform for regional and digital retailer marketing. Brands, associations, and retailers are connected through the software solution. The goal is to increase customer footfall at the point of sale through regional online advertising.

72760 Reutlingen, Germany

RODENSTOCK GMBH

Rodenstock Group is a worldwide leading manufacturer of high-quality ophthalmic lenses. With the philosophy "B.I.G. VISION™ FOR ALL”, the lens manufacturer stands for a paradigm shift in the growth market of individual lenses.

München, Germany

Marion Ramm GmbH BLACK FOREST EYEWEAR

Marion Ramm sets standards with the new BLACK FOREST collection. Fresh, colorful and varied in high-quality workmanship. Men's glasses with the latest mix of materials for a technical look and women's glasses with the finest laminations for sophisticated outfits.

79100 Freiburg, Germany